As the survey results reveal, most publishers forecast inevitable loss of ad revenue in 2020. But, for what it takes, the situation isn’t as desperate as it may seem at first glance. In this respect, while some website owners are already reporting their programmatic ad revenue is bouncing back, others are still struggling to win back the pre-pandemic achievements.
- How to increase subscription rates on your website?
- How to improve your reputation as a publisher?
- Why are outstream video ads a good choice on mobile web? And more.