Key Benchmarks for Superb Video Ad Player Solutions
1 min readApr 10, 2018
Quite obviously, the viewability and performance of video ad campaigns on your website are in many ways determined by the video ad player solution you’re using. Correspondingly, so is your ad revenue.
What are the key features you should be looking for in a video ad player to ensure non-disruptive viewers’ ad experience and maximize your advertising yield?
Undoubtedly, an outstanding video ad player solution is:
- HTML5 driven
- IAB-compliant
- Lightweight & easy-to-integrate
- Customizable… and much more.
Read the detailed AdPlayer.Pro guide for publishers and learn how to select the best video ad player solution for your website easier.
