Just as most analysts predicted, one of the solid online advertising trends for 2021 is the introduction of new industry standards and, consequently, their gradually wider adoption by market players on the buy and sell side.
Check out the new AdPlayer.Pro guide to digital video ad tech standards you should consider adopting in 2021 on our blog and find out:
- What SSAI VAST macros are recommended for using by IAB Tech Lab?
- How are the issues, regarding the limited URL length for HTTP GET requests, are being addressed?
- What does CATS stand for, and which benefits does it imply for the programmatic video advertising industry? And much more.