Keys to Effective Editorial Inventory Monetization in Q1 & Q2 2022
Seizing both the existing and newly-emerged monetization opportunities becomes even more crucial for publishers in 2022, which is likely to be just as turbulent as the previous few years.
Even though a big share of online publishers accomplished financial success in 2021, at least as the recent survey results display, the new year isn’t the best time to take a pause and lay back.
On the contrary, given the rapidly changing nature of the global digital space, particularly in the editorial niche, 2022 is the right time to get a grip and come up with an upgraded and improved monetization strategy.
Read the new AdPlayer.Pro guide, highlighting some of the key trends and practical tips for publishers of editorial inventory for H1 2022 on our blog and find out:
- How to increase reader revenue in Q1 & Q2 2022?
- What does the term “granular paywalling” encompass?
- Is 2022 the right time to get started with running immersive ads? And much more.