How to Maximize Publisher Ad Revenue during the 2022 Holiday Season
This year’s Winter Holidays are getting closer, and publishers are rushing to prepare for the peak season in their business activities. Here are a few informative insights they should keep in mind.
By all means, the 2022 Holiday season is way different from what we’ve been tracking in the past several years. Yes, the COVID-19 pandemic is dying down, but the looming recession and the jumping inflation can’t help but have a negative impact on consumers’ Winter Holiday shopping activities at least in the online segment, right?
Check out a brief AdPlayer.Pro’s guide for publishers on how to grow their ad revenue during the upcoming 2022 Holiday season and find out:
- What does an effective monetization strategy for e-retail publishers look like?
- How should publishers of editorial inventory approach their e-shop monetization?
- Which outstream video ad formats are worth experimenting with in Q4 2022?
And much more.