Effective Revenue Acquisition Strategies for News Publishers for 2022

Effective Revenue Acquisition Strategies for News Publishers for 2022

2022 has been a dynamic and in many ways a challenging year so far. However, the growing demand for high-quality news-related content unlocks new monetization opportunities for publishers working in this niche, and it’s time they embrace new revenue acquisition streams.

Monetizing news-related inventory has always demanded substantial creative and operational efforts from publishers, not only in regard to digital advertising, but the other revenue acquisition tactics, too.

Check out the comprehensive publisher guide on how to leverage some of the key, newly-emerging opportunities and , and find out:

  • Which advertising formats are most effective, when it comes to readers’ engagement?
  • How to leverage e-commerce capabilities in the news-related editorial segment?
  • Is minting of the NFTs a lucrative strategy for any news website/app? And much more.

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